Gaming The System - SEO

Gaming the system is the manipulation or exploitation of the rules designed to operate a given system in an effort to gain profit on other users.

Black Hat SEO is an attempt to game the search engine's system for SEO methods, such as keyword stuffing, ranking websites. For example, it is recommended that the title and URL of a website are the most relevant, descriptive keywords for the content, and the text of a page should include the words used to find such content. The excessive use of keywords and other black cap methods of SEO is designed to make a site higher on the Search Engine Results Page (SERP), it is naturally a gain on those sites, which by rights , It should be left. However, because the page is written for a bot instead of human, when someone clicks on the link, they can not find very useful information.

Similarly, the practice of patent troll is an effort to play the established system to protect the rights of legitimate patent holders. Such companies, which are formally known as Patent Assessment Institution (PAE), receive a large number of patents and earn money by launching a patent infringement suit.

In the New York Times, Catherine Rampell wrote about a case in which Johns Hopkins University computer science students named Professor Grading System. The system of Professor Peter Fröhlich’s had to give the awards to the student with the highest score in an examination and adjust the lower points accordingly. Students argued that if no one took the exam, then all the points would be zero, and because the highest number was zero and all the points were equal, each student will be honored with A. However, the attempt to make the system successful was successful, the professor later revised his grading system, determining that if all students receive a zero, this would be their grade. If he suspects another attempt to run his marking system, Fröhlich also has the right to give zero percent to all students.